The evolving coffee culture: How younger generations are redefining beverage choices
For decades, coffee has been the go-to drink, especially for older generations who rely on a traditional morning cup to kickstart their day. But times are changing, and so are beverage preferences. Younger generations, particularly Gen Z, are shaking things up, showing a different approach to coffee and a growing interest in alternative drinks. As these preferences evolve, the demand for variety is on the rise. Let’s dive into how beverage consumption is shifting and what younger generations are choosing instead.
